商业管理学科目录,IB商业管理学什么?

学习方法       时间:2020-01-16 10:58      

 

  对于志向在将来大学选择商科、管理学等专业方向的同学们来说,IB商业管理这门学科是最不能错过的一个IB科目。它不仅可以帮助我们打好专业学习基础,更是能在大学专业申请中为我们带来不小的优势。那么IB商业管理学什么呢?今天A+国际教育小编就为大家总结一下IB商业管理课程目录,来帮助同学么做好学习总结和复习规划,一起来了解一下吧。


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  Unit 1:Business Organization and Environment


  Longer notes:


  Business Management Overview


  Quick reference:


  1.1 Introduction to Business Management


  1.2 Types of Organization


  1.3 Organizational Objectives


  1.4 Stakeholders


  1.5 External Environment


  1.6 Growth and Evolution


  1.7 Organizational Planning Tools


  Unit 2:Human Resources


  Quick reference:


  2.1 Functions and Evolution of Human Resource Management


  2.2 Organizational Structure


  2.3 Leadership and Management


  2.4 Motivation


  2.5 Organizational(Corporate)Culture


  2.6 Industrial/Employee Relations


  Unit 3:Finance and Accounts


  Longer notes:


  Accounting and Finance


  Quick reference:


  3.1 Sources of Finance


  3.2 Costs and Revenues


  3.3 Break-even Analysis


  3.4 Final Accounts


  3.5 Profitability and Liquidity Ratio Analysis


  3.6 Efficiency Ratio Analysis


  3.7 Cash Flow


  3.8 Investment Appraisal


  3.9 Budgets


  Unit 4:Marketing


  Longer notes:


  Marketing


  Quick reference:


  4.1 The Role of Marketing


  4.2 Marketing Planning(Including Introduction to the 4 Ps)


  4.3 Sales Forecasting


  4.4 Market Research


  4.5 The Four Ps(Product,Price,Promotion,Place)


  4.6 The Extended Marketing Mix of Seven Ps


  4.7 International Marketing


  4.8 E-Commerce


  Unit 5:Operations Management


  Quick reference:


  5.1 The Role of Operations Management


  5.2 Production Methods


  5.3 Lean Production and Quality Management


  5.4 Location


  5.5 Production Planning


  5.6 Research and Development


  5.7 Crisis Management and Contingency Planning


  以上就是A+小编关于IB商业管理学什么的介绍,同学们是不是对于这些章节内容完全掌握了呢?如果在IB学习和备考中遇到什么问题,可以咨询我们的在线老师,让老师一对一为你进行专业的课程辅导,帮你实现成绩的快速提升吧!

 

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